Page last updated: 12 August 2025

Financial adviser

To use the term Financial Adviser you must be registered on the Financial Service Providers Register (FSPR) and engaged by a licensed financial advice provider (FAP) (or authorised body).

Financial advice providers must pay fees to the Companies Office (including FMA levies) when they register on the FSPR and when they complete their annual confirmation. These fees also apply to any authorised bodies or financial advisers you engage.

The Financial Markets Authority (Levies) Regulations 2012 (the Regulations), as amended in 2020 and 2022, set out the levies payable by industry. The levies are set by the Ministry of Business, Innovation, and Employment (MBIE).

The FMA receives funding from the Crown, and a proportion of our costs is recouped from industry through levies.

Read more about levies, levy classes and waivers

Code of Professional Conduct

Part 1: Ethical behaviour, conduct and client care

Part 2: Competence, knowledge and skill

If you were an Authorised Financial Adviser (AFA) immediately before 15 March 2021, the new Code provides ways in which you may use your AFA authorisation to demonstrate your competence, knowledge, and skill (as set out in Part 2 of the Code). We encourage you to check your authorisation against the new Code to make sure you meet the particular competency requirements for the advice you intend to give.

Duties

Disclosure

The disclosure obligations for those providing regulated financial advice to retail clients are detailed in regulations 229A to 229J of the Financial Markets Conduct Regulations 2014.

Publicly available information

If a Financial Advice Provider has an internet site, it must make certain information publicly available in order to help retail clients find a provider that meets their needs (see regulation 229C).

Disclosures relating to advice

Certain other information must be given to retail clients when:

  • the nature and scope of the advice becomes apparent in order to enable clients to make an informed decision about whether to seek, obtain, or act on the advice (see regulation 229D); and
  • the advice is given (if not before) in order to help clients make an informed decision about whether to act on the advice (see regulation 229E).

Complaints information

  • If a complaint is made, the person making the complaint must be given information about the complaints and dispute resolution process (see regulation 229F)

More details about the information required to be disclosed can be found in Schedule 21A of the regulations here.

Requirements for form and manner of disclosure

The regulations include general requirements for the form and manner of disclosure (see regulation 229H).

All disclosures must be

  • presented in a clear, concise, and effective manner;
  • given prominence if presented with other information;
  • in a format, font, and type size that are easily readable if given in writing; and
  • free of charge.

You can also make information available or give information in the form and manner you reasonably consider appropriate, having regard to any stated purpose of the relevant regulation (see regulation 229H(3)).

For example, provided all other requirements are met, including a way to allow a recipient to readily store disclosure information in a permanent and legible form, disclosure of information through an email with a prominent hyperlink may be appropriate.

In this context, prominence may require a suitable warning as to the nature and importance of the information.

The FMA is one of several organisations that has a role in enforcing the Financial Markets Conduct Act 2013 (FMC Act), as amended by the Financial Services Legislation Amendment Act 2019 (FSLAA).

This information is based on the law as at 15 March 2021.  If the law in Australian or New Zealand changes then our approach to recognising Australian qualifications may be amended1. Terms and expressions in this section have the same meaning as they are given in the Corporations Act.

New Zealand competency standards

Under the FMC Act, all regulated financial advice must be given by or on behalf of a FAP.  A person must not give regulated financial advice to retail clients unless they meet the standards of competence, knowledge and skill required by the Code. FAPs must take all reasonable steps to ensure that anyone they engage to give regulated advice to a retail client on their behalf complies with this requirement.

Standards 6 to 8 of the Code require capabilities equivalent to qualification outcomes of the New Zealand Certificate in Financial Services (Level 5) version 2. The Code lists certain ways that a person who gives financial advice may demonstrate the required standard (e.g., hold version 1 or 2 of the New Zealand Certificate in Financial Services (Level 5) or be an Authorised Financial Adviser immediately before the commencement of the Code). 

The Code provides a flexible framework for a person to demonstrate their competence, knowledge, and skill. A person may demonstrate competence, knowledge, and skill in a way that is different from those listed in the Code. If this is done by reference to an alternative qualification or experience then it should be done in an objective, measurable and independently verifiable manner.

Australian professional standards1

We recognise that the qualifications and training under the Australian education and training standards for relevant providers listed below2 collectively meet the standards of competence, knowledge and skill required by standards 6 to 8 of the Code, provided additional training has been completed on the requirements for qualification outcome 4 of the New Zealand Certificate in Financial Services (Level 5) version 2. 

  1. Completion of a degree or other qualification listed in the Corporations (Relevant Providers Degrees, Qualifications and Courses Standard) Determination 2020 (Australia) or completion of one or more courses that have been determined by the Financial Adviser Standards and Ethics Authority Ltd, as the standards body, to give an existing provider equivalent qualifications;
  2. Passing the exam approved in the Corporations (Relevant Providers Exams Standard) Determination 2019 (Australia); and
  3. Completion of the work and training professional year set by the Corporations (Work and Training Professional Year Standard) Determination 2018 (Australia)3.

Other overseas qualifications or experience may provide pathway

As noted above, the Code does not limit how you may demonstrate that you meet the required standards of competence, knowledge, and skill.  If you have Australian qualifications that meet the former training standards under the Australian Securities & Investments Commission’s Regulatory Guide RG146 for financial advisers who provide personal financial product advice to retail clients on Tier 1 products or you have other relevant overseas qualifications  or experience they may still provide an individual pathway for you towards meeting some or all of the competence, knowledge and skill standards in the Code. Your FAP can help you work out whether your overseas qualifications or experience mean you demonstrate some or all of the standards of competence, knowledge, and skill in the Code. There is also an alternative pathway to demonstrating competence, knowledge and skill available through The Skills Organisation. You can find all the information and apply for this through the Skills website.   

Continuing professional development

Any person who gives financial advice (including those with overseas qualifications or experience) must also comply with the continuing professional development requirements in standard 9 of the Code.  Individuals must, at least annually, plan for and progressively complete learning activities designed to ensure they maintain the competence, knowledge and skill for the financial advice they give as well as (to the extent relevant to that financial advice) an up-to-date understanding of the regulatory framework for financial advice in New Zealand. 

Notes:

  1. Terms and expressions in this section have the same meaning as they are given in the Corporations Act 2001 (Australia) unless the context otherwise requires.
  2. See s921B (2) to (4) and s1546B(1) of the Corporations Act 2001.
  3. Completion of the professional year is not required for existing providers.

Designing an investment plan is a form of giving financial advice. Financial advice may be given only by someone who holds a financial advice provider licence or by a person providing financial advice on their behalf. Anyone designing an investment plan will need to meet the competency requirements specified in the Code.

Read more on the Investment planning and financial advice page

As part of our approach to Outcomes-Focused Regulation, we’re approaching our work through the viewpoint of New Zealand consumers and businesses and use our effort to improve outcomes for both.

To achieve our goals with Outcomes-Focused Regulation, we recognise the importance of developing a deeper understanding of the sectors and firms we regulate.

We are piloting an initiative in the Financial Advice sector to further enhance our current industry engagements and better understand the impact of our regulatory activity.  It’s called the Financial Advice Regulatory Panel.

The purpose of the Panel is to provide industry perspectives to the FMA on issues, challenges, and opportunities related to financial advice in New Zealand. It will also assist the FMA to gain a deeper understanding of developments and systematic challenges and opportunities within the financial advice industry that will inform our regulatory role.

The panel

Our panellists will bring perspectives as advisers and industry practitioners, rather than represent their company or firm.

Panellists will meet three times a year and serve for a period of two years.

Our panellists are Ally Cui, Paul (Yoon Soon) Choi, Nigel Tate, Ryan Cutts,  Paul Fuller, Philip (Phil) Morgan Rees, Kat McInnes, Michelle Guy, Emma-Jayne Liddy.

Financial Advice Regulatory Panel Terms of Reference [PDF 220KB]

Review

We will review the effectiveness of the pilot Regulatory Panel on an ongoing basis, but will conduct a more fulsome review at the conclusion of the two-year term of the first round of participants.

Financial Adviser FAQs

  1. Q: What is the difference between a financial adviser and a nominated representative? 

    A: The legislation requires financial advisers to register on the Financial Service Providers Register, whereas a nominated representative does not need to.

    Nominated representatives have less discretion than financial advisers and can only provide advice if the provider has sufficient processes and controls in place.

    These processes and controls must:

    - limit the nature and scope of the advice given
    - allow the financial advice provider to regulate the type of advice given and when
    - ensure nominated representatives have the correct competence, knowledge and skill needed for the advice being provided.

  2. Q: What are the minimum standards of competence, knowledge and skills I need to give financial advice?

    A: The standards of competence, knowledge and skill you must meet are set out in the new Code of Professional Conduct for financial advice services.

  3. If a Financial Adviser (FA) wishes to provide advice to an overseas client, the FA will have to comply with the applicable laws of the relevant overseas jurisdiction. Product providers may also restrict the financial advice providers they work with from the sale or supply of the financial advice service to overseas clients.

    Notwithstanding the above, FA’s should be aware if their clients plan to travel overseas to ensure clients are informed of the implications of receiving advice while overseas. This will allow the FA and client to plan the financial advice accordingly and ensure it is consistent with the FMCA.

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